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Publicity

The activity of increasing the awareness about a person, product or service and to grab the attention of the crowd is known as publicity. It is a way to project your company in front of the potential customer. It generally gives the authority of an independent voice. It may turn helpful in increasing the sales […]

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What is Tourism Destination?

A geographic area consisting of a set of resources and attractions that is visited by tourists. Agglomeration of companies and organizations involved in producing and marketing the overall tourism product within a geographical area; strategic unit providing all necessary resources whose integrated activities allow tourists with the kind of experiences they expect. 

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UN WTO

Development Goals The World Tourism Organization (UNWTO) is the United Nations agency responsible for the promotion of responsible, sustainable and universally accessible tourism. As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies […]

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Types of Tourism Marketing Research

 Data drives marketing. Understanding consumer engagement, customer retention, and growth optimization through accurate, insightful marketing research drives business. Although much has changed in the move to online enterprise, marketing research is still conducted in the physical and digital world. To understand the impact of marketing data on organizational tactics, it helps to explore the research […]

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Tourism Marketing Research

Function Marketing research allows tourism organizations and businesses to gather and consolidate information reflecting customer satisfaction, wants and needs. In addition it can also provide statistics on customer`s number of visits, profiles and characteristics. The research can also measure which facilities and activities are very popular among the tourists and which areas of offered services […]

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Destination Promotion

Tourism Marketing Plan for Your Destination You need a creative marketing idea, but it comes in at number one because it’s the base for the rest of your marketing activities. An effective marketing plan is necessary for Tourism promotion. Creating a tourism marketing plan may be the most important thing you do for your internet […]

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Other Modes of Transport

Pipelines transport In modern times, pipelines are used for various purposes. Water supply to residential and commercial areas is carried on with the help of pipeline. Petroleum and natural gas are also transported from one place to another through pipelines. This is the most convenient as well as economical mode of transport for petroleum as […]

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Modes of Transport – Air Transport

Air transport This is the fastest mode of transport. It carries goods and passengers through airways by using different aircrafts like passenger aircraft, cargo aircraft, helicopters, etc. Besides passengers it generally carries goods that are less bulky or of high value. In hilly and mountainous areas where other mode of transport is not accessible, air […]

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Modes of Transport – Water Transport

Water transport Water transport refers to movement of goods and passengers on waterways by using various means like boats, steamers, launches, ships, etc. With the help of these means goods and passengers are carried to different places, both within as well as outside the country. Within the country, rivers and canals facilitate the movement of […]

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Modes of Transport – Rail Transport

Rail transport Transportation of goods and passengers on rail lines through trains is called rail transport. It occupies an important place in land transport system of our country and is the most dependable mode of transport to carry goods and passengers over a long distance. Besides long distance, local transport of passengers is also provided […]

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