Prasar Bharati Act – 1990
Media have to be free to be credible, and competent. Too much political pressure and intervention usually makes the media
Media have to be free to be credible, and competent. Too much political pressure and intervention usually makes the media
The Press Council of India formulated guidelines to achieve a balance between the right to Privacy of the public persons
People have a right to lead a life without disturbed by others and noticed by others. Right to Privacy Privacy
This is perhaps the most controversial aspect of advertising. It is not much of an ethical issue. It is more
Three main products, which fall under this category, are condoms, alcohol, and tobacco products. Alcohol and tobacco advertising have been
Stereotyping involves presenting a group of people in a pattern or manner that lacks individuality. This involves generalization. We have
Different people have different opinion about what constitutes good taste. What is good taste to some people is objectionable to
Another type of advertising that often comes under criticism is the use of advertorials. An advertorial is half advertisement and
Advertising directed at children is another problem area. Children are a very important part of most markets. Children spend a
While most ads try to highlight the best features of the brands advertised and use a positive approach, many ads